AN ASSESSMENT OF IMAGERY IN INDIGENOUS NEWSPAPERS IN UYO METROPOLIS

AN ASSESSMENT OF IMAGERY IN INDIGENOUS NEWSPAPERS IN UYO METROPOLIS

CHAPTER ONE

INTRODUCTION

1.1    Background of the Study

Newspaper in Uyo metropolis has been a major source of           information owing to its long existence and reliability in the       media industry. People from all works of life access      information from the newspaper and equally pass their      information via the newspaper as a medium to reach their       audience in effort to reach a large number of audience, some mocha house choose to segment their papers into imagery           caption and even add or slap certain segment to maintain a           particular volume of pages while selecting it content to reach     wider readers. This has no doubt reflected in our attitude    towards reading. It is assumed that the increase in the number   of readers has an influence in the purchasing power which in        variably encourages the production of more papers with richer content due to image production and attachment. Again it should be noted that, the newspaper producers give more attention to topical issues which are of concern to the masses, for instance, in a society where there is little or no encouragement in the science and technological sector, the media seems to be silent one such discourages. This has also cripple the passion and dreams of up coming scientist, since it indirectly conveys to them science and technology is of less importance to the society and as such attract less attention by the media, a suppose image marker of the society. It should also be noted that there are areas where the media tries to write and encourage the masses and it appears rather difficult for the masses to flow with the idea. Topics like business entrepreneurship and like opportunities which contain ideas that are capable of alleviating the ironic poverty which has strip them of self confidence and dignity to restore the hope of dependency but the masses resist topics like this and prefer going to entertainment, spot, politics and the likes. This singular attitude from the masses which emancipate from poor decision making has cripple business activities. In other words, there would have been more business investors, and more job opportunities, had the readers play their role by given attentions to reading issues that can contribute to economic growth “An informed society is a transform society; in the same manner uninformed society is deformed society heading for a doom” Though the media is not given up on this issue, as a watch dog of the society the media has a role to play in the economic development of the society and social integration. As such the constantly device means of presenting this type of information in a more appealing manner to capture the readers, there has been daily and weakly exclusive of generating capital. They have produce newspapers that focuses mainly on business activities such as “Business Day” newspaper, economic magazine success digest newspapers etc as additional effort to appeal to the masses. As a researcher one could view the necessity of business report by newspaper most especially on the indigenous newspapers in Uyo metropolis as it influence decision making by this corporation. If the depend on the newspaper for information before taking decisions dependable. To what extent does newspaper impacts on there business?

1.2 Statement of the problems:

Observations so far reveal that newspaper in Uyo. Exclusively indigenous dailies devote time space and money to business reporting. Newspaper being an informative medium may justify the resource expended on aspect of reporting. It is assume that business newspaper reporting is beneficial to the readers most of whom should be people in business. This assumption flows from the suspicion that newspaper may be gaining from business report, hence the consistence of news reportage. Going by this assumption the question that this study sought to address was: To what extent has business reporting in Uyo newspaper affected on management

decision making process in select indigenous newspaper in Uyo Metropolis.

1.3 Objectives of the study:

The objectives of the study were to:

  • to study how imagery serve the function of information dissemination.
  • to make recommendations based on the findings of the study in Uyo Metropolis.
  • finding out the importance of imageries in the newspaper that goes beyond page-fillings or aesthetics in Uyo Metropolis
  • find out how imagery in newspaper reports can be improved upon in Uyo Metropolis.

DOWNLOAD COMPLETE PROJECT MATERIAL