AN EVALUATION OF BANK AND CUSTOMER RELATIONSHIP IN NIGERIA BANKING SERVICE

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ABSTRACT

This study was intended to examine Type your Project Topic Here with your case study (If any). This study was guided by the following objectives; Type the objectives in chapter one here. The study employed the descriptive and explanatory design; questionnaires in addition to library research were applied in order to collect data. Primary and secondary data sources were used and data was analyzed using the chi square statistical tool at 5% level of significance which was presented in frequency tables and percentage. The study findings revealed that type one hypothesis here (If any), Otherwise, delete this line.

CHAPTER ONE

INTRODUCTION

1.1    BACKGROUND OF THE STUDY

Most times advert on our television, radio and bill boards by banks in the country have always tried to express how excellent and prompt their services are. In the adverts, they try to show the high quality of services provided to customers that patronize their own particular bank. By implication they try to iunform the public that they (bank) are capable of providing quickly prompt and courteous services of their customers. Notwithstanding all these advertisement shown by the banking industry have been criticized by different segment of the society over the poor quality of services it lenders to customers.   

Presently in some banks slow pace of work is still observed resulting in long queues even to obtain a cheque booklet is characterized by the come tomorrow, come next week syndrome, bank customers are still treated with laxity and in most times banks workers still exhibit poor attitude to work. The resultant effect of this nonchalant attitude to work, which is exchange of words between the bank staff and customers still obtains. The issue of difficulty in obtaining loan in our banks have persisted. All these problems does augur well for bank/customer relationship especially in a developing economy like ours where banking habits have not been fully developed. Based on this, it become imperative for a study to be carried out with a view to found out what actually is the true position of the relationship between the bank and customers. Also with the recent development in financial sector, where customers patronage depend on how well a customer’s problem when the study is completed.