ABSTRACT
This project is a research on strategic planning as tool for achieving organizational objectives a case study of coca cola bottling company Ilorin. The aim of study is to examine how strategic planning aids the achievement of organizational objectives.
Chapter one of this project starts with introduction of the study, the problem of huge amount of money needed to have a good strategic playing run smoothly e .t .c aims and objectives of the study deals with how a good strategic plan con be used to achieve organizational goals such as profit maximization greater productivity e. t. c. hypothesis formulation was used to give a direction to the problem of matter finally in this chapter terms used were being defined e. g planning, strategic e. t. c.
Chapter two is on literature review, it gives a broad knowledge of the meaning of strategic planning the types of strategic planning e. g international strategy, retrenchment strategy e. t. c. the importance of strategic planning such as giving guideline for the organizations activities, giving the manager the organization clearly designed goals and methods for achieve these goals e. t. c management approach was also discussed such as the scientific, the behavior approaches e. t. c.
In chapter three, the research methodology was examined which deals with a brief historical background of the case study the research method use e. g the use of questionnaire personnel interview the research instrument and sampling design and procedure.
Chapter four is presentation and analysis of data of the questionnaire were administered and responses duty collected, interpretation of the data.
Chapter five is the summery conclusion and recommendation of
the research on the basis of analysis and funding can be used as a tool for
achieving organizational objectives.
Title page
Certification
Dedication
Acknowledgement
Abstract
Table of content
CHAPTER ONE: INTRODUCTIONS
- Problem
of study
- Statement of hypothesis
- Aims and objective of the study
- Scope of the study
- Limitation of study
- Definition of term
CHAPTER TWO: LITERATURE REVIEW
2.1 Definition of strategic planning
2.2 Type of strategic planning
2.3 Importance of strategic planning
2.4 Management approaches
CHAPTER THREE: RESEARCH METHODOLOGY
3.1 Historical background of the case study
3.2 Research method used
3.3 Research instrument
3.4 Sampling design and procedure
CHAPTER FOUR: PRESENTATION, INTERPRETATION AND ANALYSIS OF DATA
4.1 Presentation data
4.2 Interpretation of data
4.3 Analysis of data
CHAPTER FIVE: SUMMARY, CONCLUSION RECOMMENDATION
5.1 Summary
5.2 Conclusion
5.3 Recommendation
Bibliography
CHAPTER ONE
INTRODUCTION
- BACKGROUND OF THE STUDY
Coca cola bottling business environment, business administration, educational sector e.t.c make use of planning to make important decisions, recognizing decision making applied in the process, They collect data, organize analysis interpreting and implementing the result for both present and future used.
The organizational mission and functions such as forecasting, planning organizing, motivating coordinating and controlling as the effective and efficient means by which organization con survive and also satisfy their customers need.
However organization is defined as a group of people bound together to provide unity of action for the achievement of a predetermined objective. It con also be see as a process of coordinating individual effect to accomplish common objectives.
Since planning is an independent variable while organization is depend the success or failure of it application will depend on how all it as been positively combine with the use of planning.
In resent years, the development of planning in the organizational filed has brought about a substantial change in the organization thinking and practice .The leaning of planning is almost always a wise investment especially for those who are planning to make a carrier in the field of management.
However, planning have been closely considered from the perspective that it enhance knowledge acquiring and decision making ,so many texts have been written open the subject organizational and planning, beside good organization should always make use of planning always with the use of statistic data for problem solving and decision making to accomplish organizational goods and objectives.
