COMMUNICATION: THE KEY IN EFFECTIVE PUBLIC RELATIONS

COMMUNICATION: THE KEY IN EFFECTIVE PUBLIC RELATIONS

TABLE OF CONTENT 
Title –  i
Declaration-ii
Approval –  iii
Dedication –  iv
Acknowledgement v
Table of Content –  vii

CHAPTER ONE

1. 1. Introduction –  1
   2. Aim and Objective – 2
   3. The Scope of the Study -2
   4. Significance of the Study –  2
   5. Limitation of the Study – 3
   6. History of DAAR Communication –  4

CHAPTER TWO

1. 1. Definition of Public Relation. –  8
   2. Goal of Communication- 9

2.3  Definition of Communication – 11
2.3.1 Process of Communication –  11
2.3.2 Basic Form of Communication – 12
2.3.3 Pattern of Communication in Organization –  14
2.3.4 How Companies Should Manage
Communication for Effectiveness –  17
2.3.5 Uses of Communication in Organization –  19
2.4  Ways Communication Skill can help
Advance your Career 23

CHAPTER THREE: Research Methodology

1. 1. Introduction  26
   2. Research Design-  26

3.3 Source of Data – –  29
3.3.1 Primary Source –   29
3.3.2 Secondary Source –  31
3.4  Research Instrument – 31
3.5  Summary   –  32

CHAPTER FOUR

1. 1. DAAR Communication Limited   34
   2. Basic Method Used Communication from

Staff to staff and from Boss to Staff  35

1. 1. File and Documents   36
   2. Where Public relation Come in  37

CHAPTER FIVE: Summary, Conclusion and Reference

1. 1. Summary 38
   2. Conclusion   38
   3. Recommendation –  40

Bibliography   42

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COMMUNICATION: THE KEY IN EFFECTIVE PUBLIC RELATIONS