CONSUMER PROTECTION AND DRUG MARKETING IN NIGERIA (A CASE STUDY OF JUHEL PHARMACEUTICAL COMPANY ENUGU)
ABSTRACT
       This project looks into the level to which consumers are protected in drug marketing in Nigeria.
       This main objective that motivate this work is that concern to ascertain how safe the market for drugs is for the users of drugs.  Considering the nature of drugs and it’s resultants effect on the users.
       A variety of minor objectives exist and they include among others, the investigation on how much the government involved in ensuring safety in the drug market probing into the activities of drug companies in the light of marketing concept and determining how the activities of patent medicine dealers affect that safety of consumers of drugs.
       Secondary and primary data were used for this study the main instruments employed in the collection of data are self administered questionnaire interviewed schedule and observation.  The chi-square was used in testing hypothesis.
