ADAPTATION OF MARKETING MIX OF FINNISH BIOMASS POWER SUPPLIERS FOR NIGERIAN MARKET (MANAGEMENT PROJECT TOPICS AND MATERIALS)
ABSTACT
Availability and reliability of power supplies have always been concerned issues in Nigeria. With estimated population of 150 million people 2010, Nigeria is the most populous nation in Africa and belongs to the group of countries with the lowest energy consumption per capita in the continent. The loss of profit that is forced upon the industry due to power cuts and frequent interruptions of power supply is enormous. Alternative sources of energy have an significant role to play in providing much needed power in the context of growing global concern about sustainable energy supplies and protecting the atmosphere from the adverse effects of fossil fuel utilization.
The goal of the thesis is finding out the adapting means of competition of Finnish Biomass product manufacturers entering Nigerian markets.
The study was conducted as a quantitative desk research. The information is gathered from secondary data, which are mainly science and technology journal.
In course of my review, Biomass has great potential in Nigeria and the Finnish Biomass manufacturers can come by considering improving on the low supply of power sector in the nation, they could take advantage of the villages, through adoption and the use of these alternative power resources for growth in the country. The Finnish have the ability and the technical know-how to turn around the situation.
1 INTRODUCTION
According to Abubakar S. Sambo (2005) Energy is the stronghold of Nigeria‟s economic growth and development. It shows a significant role in the nation‟s global diplomacy and it serves as a tradable product for earning the national income, which is used to sustain government expansion programmes. It as well serves as an input into the manufacture of goods and services in the nation‟s industry, transport, agriculture, health and education sectors, as well as a tool for politics, security and international relations.
According E.N.C.Okafor and C.K.A. Joe-Uzuegbu (2010), The result of ozone layer reduction and its consequences on the lives of people and atmosphere today are generating a great worry to all the world leaders, scientists, engineers, environmentalists, industrialists, development specialists, academics, and those whom, in one way or another are paying attention in power and environment issues which have impact on global warming arising from green-house result. Industrial growth and poverty improvement which is a worldwide worry have prompted the United Nations to put Millennium Development Goals (MDG), which will be fostered in part by ensuring that electric power accessibility is considerably increased.
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ADAPTATION OF MARKETING MIX OF FINNISH BIOMASS POWER SUPPLIERS FOR NIGERIAN MARKET (MANAGEMENT PROJECT TOPICS AND MATERIALS)
