TABLES OF CONTENTS
CHAPTER TITLE PAGE
Fly Leaf
Title Page – – – – – – – i
Certification – – – – – – ii
Dedication – – – – – – – iii
Acknowledgements- – – – – – iv-v
Table of Contents – – – – – – vi-viii
List of Tables – – – – – – ix
List of Appendices – – – – – x
Abstract – – – – – – – xi
- INTRODUCTION – – – – – 1
- Background of the Study – – – – 1-4
- Statement of the Study – – – – – 4
- Objectives of the Study – – – – – 4-5
- Research Questions- – – – – – 5
- Scope of the Study- – – – – – 5
- Significance of the Study – – – – 6
- Limitations of the Study – – – – 6-7
- Definition of Terms – – – – – 7
- REVIEW OF RELATED LITERATURE – 8
- Overview of Social Media – – – – 8-12
- The Evolution of Social Media – – – – 13
- The Elemental Structure of Social Media – – 13-15
- The Characteristic of Social Media – – – 15-16
- Social Media Sites – – – – – 17-19
- Advantages and Disadvantages of Social Networking 19
- Advantages of Social Networking – – – 19-23
- Disadvantages of Social Networking – – – 23-27
- Benefits of Social Media – – – – – 27-30
- Theoretical Framework – – – – – 30-33
- Review of Study – – – – – – 33-35
- Overview of Social Media – – – – 8-12
- RESEARCH METHODOLOGY – – – 36
- Research Design – – – – – – 36
- Population of the Study – – – – – 36
- Sample and Sampling Procedure – – – 36-37
- Instrument for Data Collection – – – – 37
- Validity and Reliability of Instrument – – 37-38
- Method of Data Presentation and Analysis – 38
- DATA PRESENTATION, ANALYSIS AND
DISCUSSION – – – – – – 39
- Data Presentation and Analysis – – – 39-44
- Discussion of Findings – – – – – 44-46
- SUMMARY, CONCLUSION AND
RECOMMENDATION – – – – 47
- Summary – – – – – – – 47-48
- Conclusions – – – – – – – 47-48
- Recommendations – – – – – – 49
References
Appendix/Appendices
ABSTRACT
This study is focused on “Social media and economic development in Oruk Anam Local Government Area” the objective of the study were, to find out if residents of Oruk Anam aware of the social media, to find out if residents of Oruk Anam use the social media, to find out the social media platforms, residents use to communicate online, to find out if the residents of Oruk Anam use the platforms to communicate messages on economic development. Survey method was adopted for the study. Sample was draw from the cluster random sampling technique where 250 questionnaires were distributed to respondents. The theoretical framework used for the study was diffusion of innovation theory and socio-emotional selectivity theory. The method for gathering data, was the questionnaire. Findings from the objectives of the study show that residents of Oruk Anam are aware of social media and the way use and communicate is credible. It was concluded that owners of social media should provide a platform to check the problem of backlash in the social media so as to stop the loading of offensive content in order to make the information vital and accurate. Recommendation were that users of social media should be properly educated on the way they could process and upload information in the social media with a reasonable level of understanding and that users of social media should verify information before broadcasting the information.
CHAPTER ONE
INTRODUCTION
1.1 Background of Study
Social media are computer mediated technologies that facilitate the creation and sharing of information, ideas, cancer interest and other forms of expression via virtual communities and networks.
Social media has become an important communication tool to day as bots sender and seekers of information resort to the use of online platforms. Social media comprise of a group of internet based application that build on the ideological foundation of world wide web that allow the creation and exchange of user generated content (Kaplan and Haenlein, 2010). These are site for harnessing collective intelligence (O.Reilly and Battelle, 2009).
