TABLE OF CONTENTS
Title Page – – – – – – – – – – i
Certification – – – – – – – – – – ii
Dedication – – – – – – – – – – iii
Acknowledgement – – – – – – – – – iv
Table of Contents – – – – – – – – – vi
Abstract- – – – – – – – – – – ix
CHAPTER ONE
GENERAL INTRODUCTION
- Preliminary – – – – – – – – 1
- Statement of Problem – – – – – – – 2
- Objective of the Study – – – – – – – 2
- Assumption of the Study – – – – – – – 3
- Significance of the Study – – – – – – – 3
- Scope of the Study – – – – – – – – 4
- Definition of Terms – – – – – – – – 4
CHAPTER TWO
REVIEW OF RELATED LITERATURE
2.1 Introduction – – – – – – – – – 6
2.2 Literature Review – – – – – – – – 6
CHAPTER THREE
RESEARCH DESIGN AND METHODOLOGY
3.1 Introduction – – – – – – – – 11
3.2 Design of the Study – – – – – – – 11
3.3 Population of the Study – – – – – – – 12
3.4 Sampling Procedure – – – – – – – 12
3.5 The Sample – – – – – – – – – 12
3.6 Data Collection – – – – – – – – 13
3.7 Data Analysis Technique and Presentation – – – – 13
3.7.1 Chi-Square Test of Independence – – – – – 13
3.8 Data Preparation – – – – – – – – 15
CHAPTER FOUR
DATA ANALYSIS, RESULTS AND INTERPRETATION
4.1 Introduction – – – – – – – – 16
4.2 Data Presentation – – – – – – – 16
4.3 Data Analysis – – – – – – – – 16
4.4 Interpretation of Results – – – — – – – 19
CHAPTER FIVE
SUMMARY AND CONCLUSION
5.1 Introduction – – – – – – – – – 20
5.2 Discussion – – – – – – – – – 20
5.3 Summary – – – – – – – – – – 21
5.4 Conclusion – – – – – – – – – 21
5.5 Recommendation – – – – – – – – 22 Reference
Appendix
ABSTRACT
This study was carried out to investigate whether the choice of people’s detergent is dependent on the brands of the detergents or not in Ikot Ekpene Metropolis. Some functional terminologies, test and model relating to this work were defined and explained where necessary. The data were from a primary source obtained through the distribution of well structured questionnaire to 50 respondents. Chi-square test of Independence was used to analyze the data. At the end of the analysis, it was found out that, at 0.05 level of significance, people’s preference to detergent in Ikot Ekpene Metropolis is dependent on the brands.
