THE IMPACT OF NOLLYWOOD MOVIES ON THE MORAL CONSCIOUSNESS OF THE SOCIETY

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BACKGROUND OF THE STUDY

The Nigeria entertainment industry has become a socio-economic driver in the country. The impacts of some movies on the Nigerian society are the manifestations of the issues that abound in the society. Considering the impact of movies on social values and human behaviour, the quest for qualitative movies production is inevitable. Recently, Nollywood was ranked a multi-million dollar industry producing close to (1000) one thousand movies a year coming in third behind Hollywood and Bollywood. Most movies create a lot of thoughts in the minds of people on how Nigerians can be so talented as to produce such movies which created awareness and solved societal issues. This research work is set out to find answers to the questions that are being asked from the people about the relevance of home video in the society. Such questions are– Do home videos have any impact on people’s sense of moral? Is there a need to improve the standard of home video in Nigeria? Can Nigerian home videos serve as a platform for the promotion of cultural norms and heritage? and so on. The impression is that all our movies are targeted at witches, nudity, bad mother-in-law, crimes, rituals, money rituals and all sort of negative things. Questions will be raised to know the usefulness of home video/Nollywood toward cultural, social change, political orientation and human behaviour. ‘Arugba’ and ‘Saworoide’ produced by Tunde Kelani, would be used to analyse some of the profound influence that Nollywood has brought about to the nation as a whole. Arugba is set against the backdrop of a corrupt society that needs cleansing and rebirth. It thrives on political intrigue. Through this video, people are able to know about H.I.V. (Human Immunodeficiency Virus), how to check their H.I.V. status, infected persons are able to cope with their problems through the prescriptions given. People are also made to know about first aid medication, that is to be given to a child who has lost strength (5 cubes of sugar, salt and warm water).

THE IMPACT OF NOLLYWOOD MOVIES ON THE MORAL CONSCIOUSNESS OF THE SOCIETY