THE USE OF PUBLIC RELATIONS FOR REDUCING UNDERAGE PREGNANCY

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ABSTRACT

This study “The Use of Public Relations for reducing Underage Pregnancy”, suggests the role of public relations mechanism in reducing if not completely eradicating the issue of underage pregnancy in Etina Urban I, Etinan Local Government Area of Akwa Ibom State. It is a thing of concern that underage pregnancy is prevailing in our society. Thus, this research suggests ways in which public relations strategies can make meaningful impacts in curbing this problem. Qualitative method was used for data collection and analysis. The research suggests  that the deficiency therein in public relations campaign against underage pregnancy, has made  young children  to live in oblivion of the need for self-consciousness towards sex. The result/analysis therefore the need to for counseling, creating awareness, etc, all of these– a product of public relations to be rendered in our secondary schools.

TABLE OF CONTENTS

TITLE PAGE                                                                                                 i

CERTIFICATION                                                                                         ii

DEDICATION                                                                                               iii

ACKNOWLEDGEMENTS                                                                           iv

ABSTRACT                                                                                                   vi

TABLE OF CONTENTS                                                                               vii

CHAPTER ONE: INTRODUCTION

1.1       Background of the Study                                                                   1

1.2       Statement of the Problem                                                                   4

1.3       Research Questions                                                                             5

1.4       Objective of the Study                                                                       5

1.5       Significance of Study                                                                         6

1.6       Scope of the Study                                                                             7

1.7       Limitation of Study                                                                            7

1.8       Definition of Terms                                                                            8

CHAPTER TWO: LITERATURE REVIEW

2.1       Emergence of Public Relations                                                           10

2.2       Tools of Public Relations                                                                    16

2.3       Underage Pregnancy                                                                           20

2.4       Causes of Underage Pregnancy                                                          27

2.5       Effects of Underage Pregnancy                                                         36

2.6       Theoretical Framework                                                                       38

CHAPTER THREE

3.0       Introduction                                                                                        42

3.1       Research Design                                                                                 42

3.2       Study Area                                                                                          42

3.3       Population of the Study                                                                      43

3.4       Sample and Sampling Techniques                                                      43

3.5       Method of Data Collection                                                                

3.6       Data Analysis                                                                                      45

CHAPTER FOUR: PRESENTATION OF DATA, ANALYSIS AND DISCUSSIONS

4.1       Pretest and Post stage of the Interactive session with the students        46

4.2       Interview with the Medical Officials                                                      48  

4.3       Answers to Research Questions                                                              58  

4.4       Discussion of Findings                                                                            59

CHAPTER FIVE: SUMMARY, CONCLUSION, AND RECOMMENDATIONS

5.1       Summary of Findings                                                                             61   

5.2      Conclusion                                                                                              63

5.3       Recommendations                                                                                64

WORKS CITED                                                                                  65

APPENDIX                                                                                        68

THE USE OF PUBLIC RELATIONS FOR REDUCING UNDERAGE PREGNANCY