THE IMPACT OF ANTI-HIVS / AIDS PROGRAMMES OF ABS TELEVISION ON THE SEXUAL HABITS OF YOUTHS
Abstract
(Bilteneven 1973:11) says that a mass media can take message around the world. The stimulus for this on the research is to find out the impact of ANTI – HIV/AIDS on the sexual habits of youths especially youth that reside in Ekwulobia Aguata local Government Area. As the saying goes “that youth are the leader of tomorrow”. The first chapter of these my study gives background information on the study. And also, looked at the introductory rational for the study, and the purpose/significance of the study. In addition to the limitations the second chapter surveyed the review of literature and summary of literature e. t c. The thirds chapter deals with the research question, research method, design population and sample. Data was gathered with help of questionnaires given to 160 correspondents, survey research method was used. Sample size was 120 and the population 720 youths resident of Ekwulobia local government area. The fourth chapter deals with the analysis of demography and hypothesis test, and it is presented in tables and also research questions were assessed and presented. The fifth chapter and also the final chapter has the summary, reference, conclusion, appendix and questionnaire derived from the findings of the study
Chapter One
1.1 Introduction
Before the advent of mass communication, the process of communication employed was interpersonal communication that is face to face communication. Interpersonal communication reaches limited audience but mass media make it possible for message to reach far beyond the immediate proximity of the sender.
