EFFECTIVE MARKETING STRATEGIES FOR HEALTH CARE SERVICES IN ENUGU METROPOLIS (A CASE...
ABSTRACT
Sequel to the emergence of the service economy, marketing, which was known for only physical goods has now...
EFFECT OF SALES PROMOTION ON THE SALES OF MOBILE PHONE LINES
ABSTRACT
The research study on the effect of sales promotion on the sales of mobile phone lines (A study of MTN...
DETERMINANTS OF TOURISM SERVICE MARKETING RESPONSIVENESS IN THE SOUTH-SOUTH GEOPOLITICAL ZONE,...
ABSTRACT
Tourism marketing responsiveness is not uniform. They vary according to the uniqueness of the destinations. For a...
DESIGN AND IMPLEMENTATION OF AN ONLINE MARKETING INFORMATION MANAGEMENT SYSTEM
ABSTRACT
The Project Online marketing information management system is a complete multi-user website. The system helps in buying...
ANALYSIS AND DESIGN OF POINT OF SALE MACHINE
ABSTRACT
The global community especially the technologically advanced world is striving to attain what has been the global information...
AN EVALUATION OF THE COST OF PACKAGING AND ITS IMPLICATION ON...
CHAPTER ONE
INTRODUCTION
BACKGROUND OF THE STUDY
We...
 ENTREPRENEUR MARKETING STRATEGIES AND CUSTOMERS PATRONAGE OF SMALL AND MEDIUM SCALE...
CHAPTER ONE
INTRODUCTION
Strategy is the way, method, technique or plan which an individual or organization...
A STUDY OF THREE SELECTED SMES IN ETIO-SA LOCAL GOVT AREA,...
Abstract
The study aims at assessing the problems and prospects of small and medium enterprises (SMEs) in Etio-sa...
THE EFFECT OF MARKETING ON TOURISM DEVELOPMENT IN CROSS RIVER STATE.
ABSTRACT
This study was conducted to determine the effect service failure has on the adoption of electronic banking in...
SERVICE FAILURE AND ITS EFFECT ON CONSUMERS ADOPTION OF ELECTRONIC BANKING...
ABSTRACT
This study was conducted to determine the effect service failure has on the adoption of electronic banking in...
DEVELOPING AN INTEGRATED MARKETING COMMUNICATIONS PLAN FOR AFRICAN POLISTAS.
Table of Contents
EXECUTIVE SUMMARY............................................................................................................ 4
CHAPTER ONE: INTRODUCTION.......................................................................................... 7
INTRODUCTION................................................................................................................. 7Overview...
DESIGNING A STRATEGIC INVESTMENT FRAMEWORK FOR BANQMONI LIMITED
TABLE OF CONTENTS
DECLARATION................................................................................................................. i
ACKNOWLEDGMENT.................................................................................................... ii
EXECUTIVE SUMMARY............................................................................................... iii
CONSUMERS’ PERCEPTION OF TRUTH IN ADVERTISING
TABLE OF CONTENTS
Title Page........................................................................................................ i
Dedication...................................................................................................... ii
Acknowledgement......................................................................................... iii
THE INFLUENCE OF PRODUCT ADVERTISING ON CONSUMER BEHAVIOR
CHAPTER ONEINTRODUCTION1.1 Background to the StudyAdvertising is one of the four promotional tools companies use to direct persuasive communications to consumers or...
THE EFFECT OF ADVERTISING ON CONSUMER BRAND PREFERENCE A CASE STUDY...
CHAPTER ONEINTRODUCTIONBackground to the StudyWe live in a world that is dynamic and complex. The business environment is becoming more complicated everyday...
