PROPAGANDA IN POLITICS: THE USE OF LANGUAGE FOR EFFECT IN ELECTIONEERING CAMPAIGN
TABLE OF CONTENT
Title Page i
Certification ii
Dedication iii
Acknowledgement iv
Tribute to my Parents vi
Table of Contents vii
Abstract ix
CHAPTER ONE: GENERAL INTRODUCTION
- Introduction 1
1.1. Statement of Problem 2
1.2. Aim of the Study 3
1.3. Collection of Data 3
1.4. Scope of Study 4
1.5. Limitation of Study 4
1.6. Theoretical Framework 5
1.7. Definition of Term 8
1.8. Nigeria Political History 10
CHAPTER TWO: LITERATURE REVIEW
2.0. Introduction 14
2.1. Politics 15
2.2. Language and Politics 17
2.3. Propaganda 18
2.4. Speech Acts Theory and Communication 20
CHAPTER THREE: PROPAGANDA
3.0. Introduction 22
3.1. Abusive Expression 24
3.2. Repetition 26
3.3 Name Calling 29
3.4. Word Coinages 31
3.5. Vagueness 33
3.6. Exaggeration 35
3.7. Attacks on Party Logo and Slogan 38
CHAPTER FOUR: OBSERVATIONS AND CONCLUSION
4.0. Introduction 43
4.1. Observation 43
4.2. Conclusion 45
4.3. Recommendation 46
Reference 49
ABSTRACT
The Work Propaganda in Politics, the use of language for effect in electioneering campaign seek to x-ray the role language play as an agent of influence.
This work considers the influence of propaganda on the electorate making use of some linguistics devices, like: Repetition, Word Coinages, Exaggeration, Attacks on Party Logo and Slogan, Vagueness, Abusive expressionetc.
Propaganda has been the deliberate distortion of fact in order to influence people to change their line of thought or to blindly maintain their line of thought. Language in the other sense is the tool or medium via which this intention is achieved because you may have a thought of something but if not communicated it cannot achieve your desired effect.
Generally, the researcher is concerned with campaign of calumny in 2007 general elections in Nigeria, necessary recommendations will be made at the end of the work.
CHAPTER ONE
GENERAL INTRODUCTION
- INTRODUCTION
Propaganda is one unique device of politics. This is mostly observed in any electioneering campaign. Longe and Ofuanu (1996:17) argue that propaganda is solely introduced to damage character.
“Propaganda means information, doctrines
opinion etc that are often derogatory, as in political propaganda Films and plays.
These are said to be derogatory because they tend to damage or take away credit from something or someone. The sole purpose of propaganda is to misinform and mislead and to consciously indoctrinate.“
The use of propaganda many times, present the propagandist (that is the person speaking) as a saint and the person the propaganda is aimed at as the devil that is not fit to lead.
